Ovelar, a benchmark in sleeves, has opted for a new material called ‘Eklipse’ for its sleeves for food, oil, health and beauty and beverage products. It is an opaque PET material, with the highest light-blocking properties (light transmission rate of less than 1%). This feature enhances its main advantage, which is that it allows the replacement of high-barrier primary packaging with cheaper and more sustainable options, such as transparent packaging, to reduce the total costs of the packaging.
Likewise, due to its opacity, the ‘Eklipse’ material helps to prolong the useful life of the contents of the container, preserves it fresh, does not modify its flavor, protects the colors and safeguards the levels of vitamins (in dairy products, for example). These performance attributes are useful for a wide variety of markets, especially for foods, beverages, health and beauty products, home and garden items, and household items.
The film blocks 99% of the light without the need for the extra expense of printing in black on the back, reducing the percentage of printed surface and the consumption of inks in the sleeve, which leads to a balance of weight in gr/ cm3, in addition to saving time and money in processing. This material offers high performance shrinkage percentages for optimum design freedom. It has a high quality of white and together with the technique that Ovelar uses, “we achieve spectacular graphics and colours, taking advantage of the 360º of the sleeve so that the designs stand out on the shelves”.
In addition, in terms of sustainability and circular economy, it is a very good option because it is recyclable thanks to its reduced density, which is 25% below the standard, and, therefore, it has greater buoyancy, which facilitates its subsequent recycling. Also, being a white source material, it does not use titanium dioxide in printing, the most polluting ink.
