Juan Carlos Zuluaga, creative director of Summa, will give the talk “From Product to Iconic Brand”
AEBRAND will participate in the next edition of Empack Madrid 2024, which will be held at IFEMA on November 27-28 in Hall 5. Packaging experts, AEBRAND partners, among other experts, will participate in the knowledge space PENTAWARDS Room.
Under the title “From Product to Iconic Brand”, on Wednesday, November 27 at 11:00 a.m., Juan Carlos Zuluaga will reflect on the keys to the success of the Bioma Kombucha project:
“From Product to Iconic Brand” Bioma Kombucha’s journey towards repositioning and leadership in the premium Kombucha market.
Check out the full program EMPACK MADRID 27-28/11 – CONFERENCES PENTAWARDS ROOM