LAOCOON WINE

ALLIANCE ETIQUETTES, FRANCE
BEVERAGES – WINE (DARK)
The snake label is a nod to the Trojan priest Laocoon, and is made entirely of sculpted pewter that adorns the entire bottle of wine like a piece of jewellery.
Despite its malleability, fastening such a large pewter piece required a great deal of ingenuity. In addition to its visual appeal, pewter is an infinitely recyclable, water-resistant and non-toxic material.
The neck finish, made from paper with recycled fibre content and one-color printing, completes the visually impactful and eco-conscious packaging design.